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The Phone Is Hanging Up on You: Why Cold Calling Expireds Is a Strategy on Borrowed Time

The Phone Is Hanging Up on You: Why Cold Calling Expireds Is a Strategy on Borrowed Time

by Marna Friedman | Jul 3, 2026 | Systems

Cold calling expired listings is becoming obsolete for two reasons: the Do Not Call/TCPA framework has made dialing legally risky and increasingly ineffective, and California’s new DROP law — enforced as of August 1, 2026 — is now permanently...

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